HOUSE OF TECH
SPORT . STYLE . INNOVATION
To bring inspiration and innovation to every athlete* in the world
MISSION
Sport Style Innovation - We design and innovate to inspire joy, freedom and a sense of purpose, benefiting the lives of our city athletes.
VISION
Change the way the world views clothing built for purpose.Cultivate beauty and interest in curiosity.
POSITIONING
For the new generation city Athletes who need to be protected.
SIMPLICITY x SOFT TAILORING
NIKE TECH REIMAGINED